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Vaping – Teen Epidemic of the Century or Money Politics?

Lance Ng
11 min readOct 27, 2018

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Photo by Yiran Ding on Unsplash

“No device right now is as worrisome as the Juul — because of both its explosion in popularity and the unusually heavy dose of nicotine it delivers.”

“I don’t recall any fad, legal or illegal, catching on in this way,” says Meg Kenny, the assistant head of school at Burr and Burton Academy in Manchester, Vermont, who has worked in education for 20 years. Students at her school are Juuling in bathrooms, in class, and on the bus. Because it’s against the school’s rules, they hide the devices in ceiling tiles and in their bras and underwear.

According to a Vox article, the JUUL brand made up more than half of all the e-cigarette sales in the US, which grew by 40% to US$1.16 billion in 2017. By all accounts, JUUL is a very successful Silicon Valley startup that is just over 3-years old and valued at US$15 billion. JUUL calls its products the ‘the iPhones of vaping’, with its sleek design and fruit-flavored vape juices.

Teenagers love JUUL…

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Lance Ng
Lance Ng

Written by Lance Ng

Venture Capital | Startups | Founders. My newsletter at www.3linepitch.com

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